What is INDESUP!?
INDESUP! is a support program for the creation and consolidation of new companies in the sports industry in Catalonia. It has a cross-cutting vocation and it is addressed to all those startups operating in any field related to sport. It also responds to all the needs that you can find as an entrepreneur, from the development of a business plan to the research of funding. The program is organized by INDESCAT jointly with ICEB, with the support of the Generalitat of Catalonia, through ACCIÓ.
Video of the program
Lines of action
1. Servicing (Attention). Address and respond those entrepreneurs who want to present their project.
2. Networking (connections). Connect entrepreneurs with the partners they need to meet the challenges they face.
3. Training (Training). Train entrepreneurs with knowledge (sports industry, customer knowledge, technology, etc.) and skills, needed to succeed in the entrepreneurial process.
4. Funding (Financing). Facilitate access of entrepreneurs to different financing options to carry out their projects.
5. Mentoring (accompaniment). Select entrepreneurial projects to be tutorized by managers / entrepreneurs in the sports industry.
6. Rewarding (Acknowledgment). Organize the Day of the Entrepreneur and create the Entrepreneurship category at the annual event of the Business and Sport Awards, organized by INDESCAT.
Program schedule
2019 edition
1. Presentation INDESUP! March 18th
2. Mentoring: May-December
3. INDESUP! Tech: June-December
4. Sportspitch: June 26
5. Sports Innovation Day: November 12
6. Mentoring Day: December 12
7. VII Business and Sport Awards: March 5 (2020)
1. Presentation INDESUP! March 18th
Presentation of the program and all the activities that will be carried out during the year.
2. Mentoring: May-December
6 start-ups / 16 mentors. A team of mentors, composed of experts in entrepreneurship and professionals with experience in companies in the sports field, advises and accompanies a small group of start-ups to optimize their possibilities.
3. INDESUP! Tech: June-December
Training for new entrepreneurs, aimed at students and graduates in CAFE and MGE, interested in launching technology-based entrepreneurial projects and driven with the collaboration of EURECAT and the UB.
4. Sportspitch: June 26
Competition between the TFMs (Master Final Projects) of the different Catalan training centers that offer Masters in Sports Management: Blanquerna, UPF Barcelona School of Management, Cruyff Institute and UB. The objective was to create synergies between the university and the sports industry and that students come into contact with the entrepreneurship sector.
5. Sports Innovation Day: November 12
INDESCAT, the Catalan cluster of the sports industry, with the support of ACCIÓ and the General Secretariat of Sports and Physical Activity, celebrates Sports Innovation Day (third edition of the Entrepreneur Day in Sports of INDESUP!), In the Auditorium of the Barcelona School of Management of the Pompeu Fabra University (Barcelona). Conferences, round tables, the Sports Investment Forum, a matchmaking to contact entrepreneurs and established companies and a start-up fair.
6. Mentoring Day: December 12
Day that serves to know where are the six selected start-ups that provide new solutions in the world of sports. In recent months, some have had significant growth, expanded work teams and closed important rounds of financing.
7. VII Business and Sport Awards: March 5, 2020
Recognition to the most relevant start-ups in Innovation, Entrepreneurship, Internationalization and Partnership.
2018 edition
1. ExpoSports Fair. 9 and 10 March
2. Projects mentoring
2.1. Requirements to participate in the mentoring process
2.2. Mentorized Start-ups
2.3. Mentoring Team
3. Biz Barcelona Fair. 30 and 31 May
4. SportsPitch. 26 June
5. SportMatchmaking. 18 October
6. Day of the Entrepreneur. 13 November
7. Business and Sports Awards. 27 November
1. ExpoSports Fair
INDESUP! was present with its own stand at Expo Sports, the biggest outdoor sports fair in Spain, on 9 and 10 March. Four start-ups exhibited their projects to the fair visitors.
More info
2. Projects mentoring
A mentoring team, composed of experts in entrepreneurship and business professionals with experience in companies related to sport, advises and supports a reduced number of startups to maximise their chances. Through various mentoring sessions, entrepreneurs learn to identify their strengths and weaknesses and are helped to design a viable and realistic plan business. They are also advice on how to prepare a pitch, which is essential fo find financing methods.
2.1 Requirements for participation in the mentoring process
- Being a company incorporated after 01/01/2016.
- Developing an activity related to the sports industry and physical activity.
- Having a variable minimum product.
2.2 Mentorized start-ups
2.3. Mentoring team
- Albert Deulofeu (Marca Cardinal)
- August Tarragó (Sintagmia)
- Cristina Fisas (DecoRation)
- Federico Diato (Macsha)
- Frank Hendrickx (Podoactiva)
- Hector Cruz (Cl. Athletic Barceloneta)
- Jordi Viñas (ITIK)
- Josep Maria Valero (BLE)
- Mounir Zok (US Olympic Comitee)
- Oriol Vinzia (Gymforless)
- Pere Munar (Bioibérica)
- Rafel Niubò (Eurofitness)
- Sergio Balcells (Job Today)
- Xavi Cortadellas (Gatorade)
- Yolanda Tarango (Bcn Mentoring)
… we still recruit advisors
3. Biz Barcelona Fair
INDESUP! was present at BIZ Barcelona (30-31 May), one of the most important fairs for entrepreneurs and SMEs in Europe. Within the framework of this tradeshow, the 2nd edition of the INDESUP! programme was presented and a round table had the participation of sports entrepreneurs.
More info.
4.SportsPitch
In 2018 INDESUP! organized on the 26th June the first edition of SportsPitch, an open competition between the final projects of the different Catalan knowledge centers with Masters in Sports Management: Blanquerna, UPF Barcelona School of Management, Cruyff Institute i UB. The objective was to create synergies between the field of the university and the sports industry and that students come into contact with entrepreneurship.
Mes info
5. SportMatchmaking
INDESUP! promoted corporate entrepreneurship in a meeting celebrated las 18th October at La Seu de la FNOB between around 40 entrepreneurs and already consolidated companies that share a common sport discipline.
More info and video of the event here
6. Entrepreneur's Day
Sports Entrepreneur's Day, which in 2018 celebrated its second edition, is the reference event for all those involved in sports entrepreneurship: startups, companies in the sector, incubators, accelerators, investors, business angels, institutions, etc. The event, which was held on the 13rd November at Barcelona Activa, included speeches on sports industry, technology and innovation, round tables and an investment forum in which 6 start-ups from the sports field participated: Aureel, GA Esports, IAltitude, Sharriup, Sppintech and Valora Futbol
More info
7. Business and Sport Awards
Within the Business and Sports Awards organized by INDESCAT each year during the month of November, a specific Entrepreneurship Award is presented for the second consecutive year. The company that was awarded this year was Suiff.
More info
2017 edition
Summary of activities in 2017 under the program INDESUP!:
1. Entrepreneurs meeting
2. Mentoring process
2.1 Mentorized startups
2.2 Mentoring team
3. Sports entrepreneur's Day
3.1 Presentations
3.2 Workshops
3.3 Investment Forum
3.4. Last networking session
4. Business and Sports Awards
5. Startups INDESUP!
1. Entrepreneurs meeting
Held at ACCIÓ's headquarters on June 28, 2017, 40 startups and 14 companies from the sector participated in a meeting that included four round tables on running, team sports and indoor activities.
Summary and video
2. Mentoring Process
Six startups selected from among 30 candidates were mentorized along four working and support sessions. Finally, a final day was organized in which the entrepreneurs presented their projects to the mentors and leading companies in the sports sector.
Summary and video
2.1 Mentorized Startups
Empresa Activa-T provides services and consulting to companies to promote healthy habits in the workplace and to be more active, competitive and effective at work.
Anomy Sup is committed to manufacturing and marketing of inflatable paddle surf boards with unique designs and limited editions. The table measures three meters long, ideal for practice at sea, but can be transported within a comfortable bag.
Beach Box Gym is the first beach gym chain in the world. It is a removable and transportable space of 240 m² where you can train close to the water and with the best performance.
Nutritape is a transdermal patch incorporating branched amino acids to prevent gastrointestinal distress to endurance athletes, remove the ramps and facilitate muscle recovery after exercise.
Black track develops a ski boot with a disruptive technology that provides greater comfort in ski mode without losing the necessary rigidity to transmit orders to skis, and in run mode allows the same mobility as a street trainer or shoes .
Runopinion is a popular website where runners can exchange experiences related to running: comments on race, recommendations, services of sports health professionals.
2.2 Mentoring Team
Cristina Fisas. Entrepreneur with over 10 years experience, has led international projects and has specialized in the professional management of the enterprise.
Yolanda Tarango. Counselor adviser and investment in a platform of services related to skiing. She teaches the Master of Sports Management Institute and Johan Cruyff specialist leadership training and equipment.
Jordi Viñas. Managing partner and founder of Itik Esport i Lleure Consultoria SL. With over 20 years experience in the field of sport, he is a sports management professor at various universities and author of several studies on elements of the sport system.
Jaume Massons. Sports marketing expert, he has been an international consultant in the field of sport in countries like Panama, Timor and Saudi Arabia. Currently he is director of Innovation and Entrepreneurship Programs of ICEB.
Josep Maria Valero. Telecommunications engineer and advisor to startups, you have developed much of your career in large corporations and is an expert in investment and project implementation strategies.
3. Entrepreneur's Sports Day
Event held at Cibernàrium on November 8, 2017. 72 entrepreneurs, 38 students, 23 companies and more than 20 representatives of sports clubs and government agencies participated in the first edition of Entrepreneur's Sports Day.
Summary and video
3.1 Presentations
International experts on entrepreneurship and innovation took part as:
- Mounir Zok, chief technology officer of the US Olympic Committee.
- Lluís Soldevila, professor of ESADE and consultant.
- Rafael Sanchez Varela, professor of TEC de Monterrey and entrepreneur.
- Juan Alvarez de Lara, founder and CEO of Seed & Click, among others.
3.2 Workshops
Workshops on financing for entrepreneurs and round tables were held.
3.3 Investment Forum
Held with the participation of 18 investors and five startups:
- Athlepic is an application of social e-commerce through which sports fans can buy items that athletes and influencers have previously tagged in their photos.
- BeachBoxGym is the first beach gym chain in the world. It is 240 m² space where the user can train close to the water and with the best performance.
- Football Aim is a tool aimed at clubs, coaches and football players that records different parameters related to the game and share them with other users.
- SoccerDream is a virtual reality software through which the players can train certain aspects of cognitive football, that is, with decision-making during games.
- Whitecrow tech is a technology that allows to inflate and deflate the wheels of mountain bikes while they are underway. The system facilitates the adaptation to the different speeds and unevenness.
3.4. Last networking session
With the presence of startups, investors and businesses.
4. Business and Sports Awards
Delivered at the Universitat Pompeu Fabra on November 30, 2017. For the first time, INDESCAT included a category of Entrepreneurship in the Business and Sports Awards that are organized every year. The winner was the startup Runopinion. The event was attended by 130 people.
Summary and video
5. Startups INDESUP!